The New Year has settled, and companies are finally imbibing the “business as usual” motto. Despite this, the holiday hangover is still in full swing, which affects company engagement and employee efficiency. This article is all about database and pipeline...
Web personas offer a glimpse inside the minds of your target audience. It helps you guide your target audience in engaging with your website, landing pages, apps, and other online tools. Creating web personas is like delving into your target...
Authenticity is attractive. Be it a person or an organization, as long as they speak from a place of sincerity, others will gravitate toward them and believe their causes. Authenticity is not simply saying what is true but also about winning someone’s trust and being...
As the truism goes, life will be boring without color. We can say the same thing about marketing. Can you imagine all logos and advertisements sticking to a strict grayscale when the human eye can process more than just black and white? Colors have always been a big...
Finding clients or hires is not just about talking to prospective ones, presenting your services, then hoping for the best. There is a degree of nurture and constant communication that your staffing agency has to do to win them over finally. A few emails, ads on job...
You’ve probably heard this somewhere: “The best professionals are those who are open to feedback.” Even the most brilliant individuals succumb to the thought that there is always something new to learn, which is why they welcome feedback. This is what makes them...
