Recruitment Marketing is the coordinated (sometimes multi-channel) approach to increasing awareness and applications for the purposes of filling open job requisitions at your staffing firm. Recruitment Marketing activities include everything from developing a job board strategy and expanding reach on social media to getting open job reqs published to the website and crafting automation to help smooth-out a recruitment process. Anything that attracts, converts, and supports candidates throughout their journey can be attributed to Recruitment Marketing.
Foundational Recruitment Marketing
- Publish Jobs to Website
- Explore and Expand Job Posting Opportunities
- Find Niche Groups Online
- Develop Candidate Resources